In last month’s post, ‘The Truth About the Cost of Your Turnover,” I introduced the idea that one of the major reasons turnover is so costly is because companies keep non-performers in their jobs too long.
Someone who is not executing their job well costs a great deal in terms of lost productivity, poor morale and lost opportunities, not to mention frustration, anxiety and stress.
Mary was a top performing salesperson in the broadcast industry. Her specialty was new business development, which was the most valuable type of business to her company and the category she had the highest incentive to pursue. Mary had been with the radio station for six years and was considered a top performer in the industry.